Last week, I was part of a conversation about how the Love Story TV series and CBK supposedly brought back the ’90s, and honestly… I was like, really??? Are we putting all the credit on one hit mini-series?
It feels more like the mainstream has found a new kind of ’90s icon - one that goes beyond figures like Courtney Love, Madonna, or Kate Moss, and whose style is (whether we like it or not) entirely replicable and easy to adopt. Loved your article.
totally! It works both ways - having people already interested in 90s fashion propped up the show - which then also accelerated an interest in 90s fashion
True, as soon as a new show/movie is in the mix, people tend to shift their gaze. I'm sure as soon as Devil Wears Prada 2 launches, sales for designer maximalism will spike.
Is CBK style surge synonymous to the clean girl aesthetic? Or is the CBK minimalist trend from the 90s more nuanced? I ask because, I’m a doctor, but I do dabble with fashion. Currently exploring knitwear with a lust for Sarah Burnett, but I’m not equipped with the same language your article is speaking and specifically I am keen to understand why, what is it about the CBK look that is so captivating? I wrote a note recently about how the clean girl old money manicure trend in British vogue might be what’s behind the patients I see apologising for their bodies… now I’m questioning myself as : if the clean girl aesthetic has died (as I’m lead to believe it has) then is the CBK tortoiseshell headband the same but different (and v uncomfortable btw)….. xoxox frazzled English money (I mean doctor).
I watched the series last week - after it ended, and after being 100% over the excessive amount of CBK's styles pieces on Substack, magazines and IG reels and TikTok. I started watching thinking I would be immune to her style being that I was so annoyed seeing her everywhere. By the end of the season, I found myself looking for CBK's inspired shoulder bags on Vinted and making outfits from my own wardrobe a bit closer to her style than I care to admit. I still can't explain why. I am guessing it's because she kind of embodied that effortless chicness we all secretly want to achieve? I wish some psychologist made a follow up to your piece to explain this behavior (also: this 90s style didn't start with this show and I agree it is far from over).
Last week, I was part of a conversation about how the Love Story TV series and CBK supposedly brought back the ’90s, and honestly… I was like, really??? Are we putting all the credit on one hit mini-series?
It feels more like the mainstream has found a new kind of ’90s icon - one that goes beyond figures like Courtney Love, Madonna, or Kate Moss, and whose style is (whether we like it or not) entirely replicable and easy to adopt. Loved your article.
totally! It works both ways - having people already interested in 90s fashion propped up the show - which then also accelerated an interest in 90s fashion
True, as soon as a new show/movie is in the mix, people tend to shift their gaze. I'm sure as soon as Devil Wears Prada 2 launches, sales for designer maximalism will spike.
Let’s see!
Is CBK style surge synonymous to the clean girl aesthetic? Or is the CBK minimalist trend from the 90s more nuanced? I ask because, I’m a doctor, but I do dabble with fashion. Currently exploring knitwear with a lust for Sarah Burnett, but I’m not equipped with the same language your article is speaking and specifically I am keen to understand why, what is it about the CBK look that is so captivating? I wrote a note recently about how the clean girl old money manicure trend in British vogue might be what’s behind the patients I see apologising for their bodies… now I’m questioning myself as : if the clean girl aesthetic has died (as I’m lead to believe it has) then is the CBK tortoiseshell headband the same but different (and v uncomfortable btw)….. xoxox frazzled English money (I mean doctor).
I watched the series last week - after it ended, and after being 100% over the excessive amount of CBK's styles pieces on Substack, magazines and IG reels and TikTok. I started watching thinking I would be immune to her style being that I was so annoyed seeing her everywhere. By the end of the season, I found myself looking for CBK's inspired shoulder bags on Vinted and making outfits from my own wardrobe a bit closer to her style than I care to admit. I still can't explain why. I am guessing it's because she kind of embodied that effortless chicness we all secretly want to achieve? I wish some psychologist made a follow up to your piece to explain this behavior (also: this 90s style didn't start with this show and I agree it is far from over).
So insightful Molly! I agree - no matter how times we hear that minimalism is over, I think it's too entrenched to go away anytime soon.